Kingshuk Das

I’m a strategist, designer, & creative futurist.

I find patterns in chaos, envision possible futures, and map new paths out of current challenges. It’s how I’ve created new businesses & experiences for companies of all sizes.

An immigrant’s life split between Calcutta & California has taught me the value of being frugal with resources and generous with imagination.

It fuels my mission of steering tech & business innovation towards broader human value: making ordinary lives richer & more fulfilling — not just more optimized for consumption.

WORK

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Featured

Marlo Levels Up

We've been playing a long game with technology — every technology we have ever invented. But this time, with AI, it feels a bit different.

Art and Design bring a Different Kind of Rigor to Business-as-usual

Popular myths equate creativity with playful chaos & eureka moments. But professional creatives know that coming up with fresh insights in the face of everyday challenges requires a specific kind of rigor.

True Design

Making things look cooler & prettier, vs. everything else.

Simplify.

Simplicity and minimalism make more sense at the end of a process rather than as a convenient starting point.

Octagon on a Stick

What can the humble stop sign tell us — about ourselves & how we might co-exist in future?

Strategy vs. Design Thinking

Organizations looking to grow often find themselves caught between conventional and newer approaches to innovation. While traditional strategy calls for rigorous analysis and critical thinking, design thinking espouses ‘thinking by doing’. The key is to find the sweet spot between the two approaches.

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